Rhea Go-Coloma

“I believe that planting the seed about the importance of advance care planning is absolutely better than not attempting to have the conversation at all. 

The message to loved ones, to patients and clients must be clearly stated, I want to have this conversation with you because I care about you.  I care about listening to your wishes and needs and I want you to know that I want to help ensure they are honored.”


Rhea has served as a hospice professional for fifteen years.  She discovered her passion for hospice when she started as a patient care volunteer in a skilled nursing setting and then became certified as a hospice volunteer.  She continued to gain hospice experience serving as a medical social worker in the hospice inpatient unit setting and then in the field as a home visiting social worker.  Initially serving Hospice of the West as the Support Services Coordinator, Rhea developed the support services programs and has now served as Hospice of the West's Chief Administrative Officer for 7-years.

Rhea is a licensed master social worker, certified in gerontology and forensic social work and is a current doctoral student studying organizational leadership with an emphasis on organizational development. She has served the Phoenix community as a caregiver, grant writer, educator, volunteers, social worker and hospice manager.  Rhea is a strong advocate for meaningful conversations surrounding advance care planning and has developed an innovative campaign with a multi-disciplinary team of certified trainers called the Quality Life Care Navigators.  Rhea is a participant in advancing the hospice legislative agenda to advocate for the needs of hospice professionals and patients at the national level and remains an active hospice patient care volunteer in the community.